Google Arts and Culture
Digital Experiential | Social
Role: Freelance Creative + Art Direction
Aiming to make Berlin's art and culture relevant to a younger audience. Museums and galleries can easily seem like dull, boring places: Traipsing around a dusty old building and taking in old artifacts just doesn't appeal to everyone. However, by showing that the subtext of these ancient pieces is just as relevant today as it was all those years ago, we can help everyone find the humour, stories, and excitement they have to offer.
The Never Ending Gallery
A constantly evolving archive of The East Side Gallery which would hold onto all of the graffiti pieces that would be painted over and replaced. The AR layer would be limitless and enable users to scroll through endless masterpieces time and time again.
Virtual Exploration
Forget red, velvet barriers. Get up-close and personal with ancient masterpieces and take in all the tiniest details.
